Donald Says SA Radio Refuses To Support His Music & Minister Nathi Mthethwa & Toya Delazy Weigh In On The Matter
Donald Says SA Radio Refuses To Support His Music & Minister Nathi Mthethwa & Toya Delazy Weigh In On The Matter – Musician Donald Denial has bemoaned the lack of airplay that his new song Mina Nawe is getting.
Almost everyone in the South African music industry, like Toya Delazy, agrees that mainstream radio is flawed. Many up-and-coming artists and some established acts struggle to get their music played on radio, which is still a very important platform in South Africa. Compilers either play it safe by playing the big guns or, as has been reported many times, accept payola to place songs on playlists.
All the above has been a hot topic of discussion for years to this day as it still persists. The latest example was with the rapper Flex Rabanyan, who admitted to having paid payola, but his song still didn’t get any airplay.
Now, Donald feels Mzansi radio stations are refusing to support it, which is why he has been constantly promoting it on social media. Taking to his Twitter account, Donald wrote: “SA Radio still refuses to support #MinaNawe and it hurts me a bit, but something in my heart tells me that I shouldn’t give up on it. I know this is a special song. Anyway only God knows”.
His tweet caught the attention of Arts and Culture Minister Nathi Mthethwa, who commented and said that radio should give artists airplay to boost the creative economy.
Nathi wrote: “Hi Donald, South African artist must be supported by our radio stations. They have an important role to play in growing our creative economy. They must recognise & fully appreciate this role.”