Apple Music’s New Artist Spotlight for June is Marcus Harvey (real name Lawrence Ofentse Harvey Mashiloane) a Gauteng-based singer, rapper and producer.
“This is a beautiful moment in my life, right now and I am inspired to always strive for nothing but the best, when it comes to my music,” he beamed. ““Being the Apple Music New Artist Spotlight recipient for June, a month that recognises and appreciates the visibility and influence of South Africa’s youth, means getting the global recognition which will hopefully open beautiful opportunities for myself.”
Marcus’ debut album I Am Marcus Harvey, released through Tales Of The Cool Music, an indie record label which he co-owns, peaked at #3 on the Apple Music Alternative Top Charts. Reflecting the trials and tribulations of adolescence, Marcus’ album traverses love and loss with a strong sense of identity at its core.
Born in Alexandra in Gauteng, Marcus’ career began during his teenage years under the moniker Hipnautik, where he made waves in his township courtesy of a few impressive open mic sessions. This ultimately led to the formation of, and his signing to Tales Of The Cool Music.
Marcus released his debut R&B-infused single, “Mosadi” featuring KAEB, in late 2019 which caught the attention of local media and listeners. He followed that in early 2020 with “Find Your Love” featuring Zimkitha.
Marcus credits his mother, who raised him and his siblings as a single parent, and the music that she listened to as one of the elements that shaped his sound – from the Afro-pop hits of Brenda Fassie, to the gospel anthems of Winnie Mashaba.
As Apple Music’s New Artist Spotlight for June, Marcus Harvey is ready to step into the spotlight with an alternative body of work that sets him apart from his contemporaries.
Direct link: https://apple.co/3eVP6Gz.
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About Apple Music’s New Artist Spotlight
Apple Music’s New Artist Spotlight is a monthly artist development feature focussed on identifying, showcasing and elevating rising star talent across Africa. Each month, Apple Music’s editorial team selects an artist to promote, utilising the full extent of the platform to raise awareness of the artist. The program has been running for the past four years and the support given to artists includes main page and genre page featuring, inclusion on the global African Editor page, Beats 1 support, inclusion in top playlists including Mzansi Hits, A-List South Africa, Mzansi House, Future Hits, Mzansi Hip-Hop, New Music Daily, Rising, the brand new playlist Africa Now and more!
Past New Artist Spotlight talent includes artists such as Sho Madjozi, Amanda Black, Shekhinah, Sun El Musician and Ami Faku, Shane Eagle, The Big Hash, Simmy, Elaine, Sino Msolo, Mthunzi, Honeymoan, Valerie Omari and popsnotthefather.
With over 60 million songs, Apple Music offers a free 3-month trial with no commitment and is ad-free. Apple Music is available on iPhone and iPad and also for download from Google Play for Android devices.
New Apple Music subscribers in Angola, Benin, Botswana, Cameroon, Cape Verde, Chad, Côte d’Ivoire, Democratic Republic of the Congo, Gabon, Gambia, Ghana, Guinea-Bissau, Kenya, Liberia, Madagascar, Malawi, Mali, Mauritania, Mozambique, Namibia, Niger, Nigeria, Republic of the Congo, Rwanda, Senegal, Seychelles, Sierra Leone, Swaziland, Tanzania, Uganda, Zambia and Zimbabwe can enjoy a 6-month free trial for a limited time.